홍익대학교 산업디자인과

HERIT is a stay that inherits the emotions and legacy of love passed from mother to daughter. It is a brand stay where the complex yet delicate sensibility of the mother-daughter relationship is elevated into the aesthetic language of Gucci. Inspired by the heritage of the fashion house, HERIT captures the moment when fashion becomes a language that connects love and memory, allowing the emotions and tastes of ‘mother and daughter’ to be inherited across generations.